Kurl Fusion: the latest innovation from the Les Secrets de Loly brand

Kurl Fusion is the latest addition to the famous French brand Les Secrets de Loly .

We will tell you everything about this new product, from its genesis to its launch on the market in October 2023:

• Customer testimonials from the Les Secrets de Loly brand
• Concept and promise of Kurl Fusion
• Key ingredients
• Benefits of Kurl Fusion

Customer testimonials from the Les Secrets de Loly brand

The brand has collected numerous testimonials from customers, particularly on its social networks.

There were many frustrations related to multi-texture and the difficulty in properly managing these 2 textures (or more) that we can have at the hair level. Indeed, we can have very bouncy curls on certain areas... but waves on other areas (or even hair that is completely straight at the roots for example)

Some testimonies from men and women with curly hair (and in which you might find yourself) 😊:

• “Wavy top, curly bottom. A pain to style or do anything with.”
• “I can't seem to take care of it properly. Mix of curly and frizzy hair.”
• “I have some bouncy curls, some wavy, some almost curly, it's all over the place.”
• “My daughter has very curly and frizzy hair at the back, what should I do?”
• “Is it normal to have a triple texture?”
• “Since I have two hair textures, I don't know which product to use.”
• “Wavy/flat at the roots, curly at the length, change after pregnancy, difficult to adapt.”
  

The observation is clear:

• Curly hair is difficult to style if it doesn't have a uniform texture.
• Genetic conditions as well as climatic conditions (humidity or wind in particular) impact hair
• Users of the brand have the greatest difficulty finding a simple and quick routine...but effective .

Concept and promise of Kurl Fusion

Les Secrets de Loly heard the demand from its customers and began to develop a "disruptive" product (a real innovation on the market).

The objectives?

Create a 3-in-1 leave-in capable of enhancing multi-textured hair.

Offer 3 functions in a single gesture :

• Sculpt and boost curls to create a harmonious hairstyle;
• Moisturize hair
• Nourish the hair fiber

It took months of work, research and testing... but the brand managed to create this revolutionary treatment, a perfect combination of a milk, a jelly and a gel.

Key ingredients of Kurl Fusion

The composition of Kurl Fusion is excellent (98.2% natural) and contains powerful and delicious ingredients fused into a “superfood complex”.

Mango butter
Nourishes and prevents split ends

Jojoba wax
Revitalizes and adds shine to the lengths

Sweet almond oil
Softens and facilitates detangling

Aloe vera
Hydrates the hair fiber

Chickpea extract
Rich in amino acids, polypeptides and proteins, it allows for long-lasting “curl retention”.


Want to know more about this last ingredient?

It definitely deserves your full attention because chickpea extract is one of the most important ingredients in Kurl Fusion!

Chickpea contains natural film-forming polymers. These coat the hair for significant curl retention after drying. Thus, this ingredient provides Kurl Fusion with a highly effective anti-frizz and anti-humidity shield .